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Copyright 2026 by Southern Lion Sdn. Bhd. (SSM: 198401014562)
TIN: C3868312010
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Beauty Care
Beauty Care
Shokubutsu Body Wash Range
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Discover the New & Improved Shokubutsu Fresh & Natural Protection!
The new Shokubutsu Fresh gives instant freshness with Quick Fresh Technology that awakens your senses...
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Shokubutsu Fresh Try & Review
9 in 10 Malaysians would recommend Shokubutsu Fresh as a family body wash to family & friends!
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Shokubutsu Natural Protection Try & Review
Rated 4.7/5* for Shokubutsu Natural Protection Body Wash, Shokubutsu Natural Protection removes 99.9% of germs...
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Now Trending: Shiso Oil. What is it?
Shiso Oil which is derived from Shiso leaves or Perilla leaves, is now a trending ingredient in many personal care products.
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Shokubutsu Mochi Hada
Face & Body Shower Oil
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Shokubutsu Mochi Hada Face & Body Shower Oil Tailored for Different Skin Needs
Immerse yourself in the ultimate hydration experience with our Shokubutsu Mochi Hada Face & Body Shower Oil....
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Shokubutsu Mochi Hada Nourishing & Softening Shower Oil Tailored for Nourished & Soft Skin
89% agree Shokubutsu Mochi Hada Nourishing & Softening Shower Oil delivers instantly softer skin....
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Shokubutsu Mochi Hada Anti-Aging Shower Oil Tailored for Youthful Skin
Shokubutsu Mochi Hada Anti-Aging Face & Body Shower Oil is clinically proven to improve skin....
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Shokubutsu Mochi Hada Nourishing & Clarifying Shower Oil Tailored for Purified Skin
83% agree Shokubutsu Mochi Hada Nourishing & Clarifying Shower Oil purifies pores....
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Shokubutsu Mochi Hada Nourishing & Glowing Shower Oil Tailored for Radiant Skin
79% agree Shokubutsu Mochi Hada Nourishing & Glowing Shower Oil revives dull skin....
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Emeron Shampoo & Emeron Lovely White UV Lotion
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Why Choosing The Right Shampoo Is Important For Your Hair?
Choosing the right shampoo is both the first...
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Benefits Of Quick Hair Drying
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Kirei Kirei Anti-bacteria Foaming Hand Soap
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Kirei Kirei Try & review
See what our beloved consumers have to say about Kirei Kirei...
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Why do you like kirei kirei?
See why Kirei Kirei is Raynor's favourite.
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Why should parents use Kirei Kirei Foaming Hand Wash?
Foam soap cleans better! Not only does foam provide strong protection...
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How to wash our hands correctly?
Foam soap cleans better! Not only does foam provide strong protection...
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Shokubutsu BODY WASH RANGE
Discover the natural solution to moisturized, healthy, radiant, and protected skin for you and your family with the Shokubutsu Shower Series. Created with 100% plant cleansing ingredients, free from potentially harmful ingredients with Japanese innovation to make you feel refreshed and recharged after every shower.
Shokubutsu Fresh
Discover the revitalizing power of Shokubutsu Fresh, crafted with 100% Plant Cleansing Ingredients. Our newest Quick Fresh Technology utilizes a blend of 100% Natural Plant Micro Cleansers to deliver an instantly refreshing sensation.
The Moisture Fresh range is enriched with nourishing Olive Oil and Glycerin, providing a double action formula of gentle cleansing and deep hydration for softer, smoother skin.
Shokubutsu Natural Protection
Shokubutsu Natural Protection Body Wash helps remove 99.9% of germs, while being dermatologically tested and suitable for children. It combines 100% Organic Shiso Oil with 2 types of Plant Prebiotics to provide a stronger natural skin barrier against germs and pollutants.
The Deodorizing range is formulated with an Advanced Deodorizing formula that helps eliminate 99% of body odor-causing germs. Its long-lasting fragrance keeps you feeling fresh and naturally protected throughout the day.
Shokubutsu Complete Moisture
Shokubutsu Complete Moisture nourishes your skin with instant and long-lasting hydration, especially for those with dry and sensitive skin. Enriched with nourishing Rice Milk and antioxidant-rich Japanese Camellia Essence, combined with the Ultra Moisture Technology, to lock in moisture and keeps skin hydrated for up to 24 hours.
Shokubutsu Mochi Hada Face & Body Shower Oil / Shower Lotion
Elevate your daily shower with Shokubutsu Mochi Hada Face & Body Shower Oil, tailored to meet your skin’s needs and reveal irresistibly Mochi-soft skin, while immersing yourself in a luxurious self-care moment.
A luxurious formula infused with Japanese Advanced Moisture-Lock Technology and enriched with 7 types of Hyaluronic Acid, PENTAVITIN®, Skin Renewal Complex, and a nourishing blend of Tsubaki Oil, Rice Bran Oil, and Natural Essential Oils. It provides deep and ultimate hydration to your skin and leaves it supple with a delicate scent.
Emeron Shampoo & EMERON LOVELY WHITE Uv LOTION
Emeron is expertly crafted with advanced Japanese formulation, enriched with nourishing ingredients that care for you gently yet effectively
Emeron Shampoo
2x confidently soft, smooth and shiny hair* with Emeron Nutritive Shampoo and Hijab Shampoo. Formulated with Japan technology, Active Provit Amino + Argan Oil, and enriched with natural ingredients to nourish & strengthen hair from roots to tips.
*Compared with previous formula
Emeron Lovely White UV Hand & Body Lotion
Brighten and even skin tone in just 7 days with Vitacinamide Advance+ (Niacinamide + Vitamin C), 3X Triple UV Protection (UVA, UVB & blue light) and anti-pollution defense, it helps shield skin from sun exposure and environmental pollution.
Kirei Kirei Anti-bacteria Foaming Hand Soap
Kirei Kirei is an anti-bacterial foaming hand wash. Kirei Kirei means "Clean Clean" in Japanese. It is a very common word used in Japan by mothers to tell their kids to clean themselves up. The name is infused with hope that kids will develop good hygiene habits under their mother's loving care.
Yes. Kirei Kirei is safe to use for the whole family, especially those with young children. It is dermatologically tested and is proven gentle on the skin, It is formulated with a unique anti-bacterial formulation with 100% cleansing ingredients derived from plants which can effectively remove germs.
Office & Factory
No 3, Jalan Firma 2,
Tebrau Industrial Estate,
81100 Johor Bahru, Johor, Malaysia.
Phone
+607-354 6042
Fax
+607-354 6044
Email
consumercare@southernlion.com.my
Marketing Office
Unit 1-J & 1-K,
Bangunan BAKTI Siti Hasmah,
No. 6, Cangkat Abang Haji Openg,
Taman Tun Dr. Ismail,
60000 Kuala Lumpur, Malaysia.
Phone
+603-7728 2880
Fax
+603-7728 4880
Call Us Now
+607-354 6042
Copyright 2026 by Southern Lion Sdn. Bhd. (SSM: 198401014562)
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